Doing more with more.

Samasource is an impact sourcing company that trains young people to do digital jobs for companies like Google, Microsoft and even NASA. Over the course of 10 days Samasource provides students with basic digital literacy and more specified training on tasks like Image and Video Annotation and Data Curation.

While at IDEO.org, I helped guide a team tasked with creating more employment opportunities for the students being trained by Samasource.

New Curriculum
After close collaboration with Samasource instructors in Niarobi, Kenya, we developed a new curriculum that helped students connect their professional aspirations to the existing curriculum as well as past students who are pursuing similar careers.

Sama Partners
We also created a new service that better connected new employers to Samasource with flexible hiring options and an ability to inform the student’s curriculum.

Class Ring
Lastly, after watching students carry their diplomas with them each day (as a sign of pride) we redesigned their diploma as a class ring. The ring is humble in appearance, but is embedded with a magnet, so that when two Sama people meet, they magically connect ;)

Year: 2017

Client: Samasource

Roles: Design Direction, Research, Strategy, Service Design, Branding, Product Design

Team: Geoff Baldwin, Aya Jaffar, Meg Durlak

Previous
Previous

Delta