Power all day.

In 2013, Prong was a Kickstarter sensation selling out of their original Power Case, the first iPhone case that could be plugged directly into an outlet to charge your phone. Our collaboration focused on designing and developing their second generation product from the ground up.

In addition to being able to plug the case into the wall, we added a 1500 MaH battery to the device. Further, we were challenged to find a way to make the battery detachable from the phone so it could be plugged in and charged on its own, while the phone was still protected by the case.

Through rigorous iteration, prototyping and design for manufacturing we created a category disrupting product and brand.

Year: 2013

Client: Prong

Roles: Design Direction, Research, Strategy, ID, DFM, Branding and Packaging

Team: Geoff Baldwin, Dan Senatore, Anna Perrella, Jesse Pliner

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